Our Approach

We've helped some of the world's best-known companies analytically use customer data to build more lasting, profitable relationships.

We will help you:

  • Plan wisely before you start

  • Ask smart questions

  • Walk in your customers’ shoes

  • Know your data

  • Test and learn

Advanced Analytics uses well honed consulting skills: listening, learning, and collaborating. We bring:

  • Ideation and problem solving expertise

  • Rapid turn-around of deliverables

  • An expert network of top-notch practitioners

 

Our Focus

 

Customer Strategy

We create data-driven, measurable near-term and long-term strategies at scale.   We identify where value in the customer experience is generated and create data-driven, measurement strategies to enhance growth and cost-effectiveness.

 

Customer Metrics

We diagnose trends in sales, retention, churn and cross-sales. Together we will devise multi-channel targeting strategies for sales and engagement. We can help identify customer service areas of concern and propose measurable remedies.

Marketing Analytics

We use a wide range of innovative analysis methods to set meaningful KPIs, spot emerging trends in your customer base, build audiences, assess channel effectiveness and optimize spend, and gauge campaign and program success.  We prioritize and plan investments in the marketing technology stack. 

 

Organizational change

To bolster your analytic teams, we design next-level organizations, mentor key leaders, train staff on analytic methods and recommend process improvements.

Let’s Work Together